It used to be that you could write anything, put it on a website and people would find your business. These days, Google and other search engines are very picky about what ranks on web searches. Also, more and more people are using social media to find businesses. Both of these things mean business owners need to hire an experienced content specialist that can write content and social media posts that make search engines and readers happy.
People often say, “Why would I pay someone to write an article for my site? I can do that myself.” Well, if the writer has more than a decade of experience and is well-versed in what readers and search engines look for in an article, then no, no you can’t write an article that is of the same quality. Sure, you can write an article, but it won’t do you any good if you don’t know what you’re doing. I could probably rewire my living room, but that doesn’t mean lights will turn on when I’m done because I’m not an electrician. In fact, I’d probably do more harm than good. My house would probably burn down.
It’s the same way with writing content for your business site yourself. If you don’t get it right not only will visitors click away from your site, but search engines will also penalize you. That means that you’re site will get buried in search results and potential clients or customers will never find you.
You should contact me because you want your site content done right. Don’t go through the headache of creating a site that doesn’t rank and doesn’t convert traffic.