• Blogging,  Content and Copywriting

    20+ Free Ways to Get Photos and Multimedia Content for Blog Posts and Articles

    Share this...FacebookGoogle+TwitterLinkedinSearch engines love when you use more than just text in your website content. Plus, media makes your content much more appealing to visitors, which is even more important. You don’t want people to come to your posts, see nothing but boring text and click away! Think creating multimedia content takes too much time? Don’t worry. There are plenty of websites out there that help you make your own GIFs, maps, charts, memes and more for free, in just a few minutes. There are also plenty of sites that let you use their multimedia content on your site. Here are 20 of my favorites: Giphy for GIFs Creative Commons for Creative Common…

  • Blogging,  Content and Copywriting

    50+ of My Best Writing Tips

    Share this...FacebookGoogle+TwitterLinkedinIf you haven’t been to my Instagram page, you should.  I share all kinds of writing goodies there. Here are some of my best tips I’ve shared there.   View this post on Instagram   Casual Style Casual, friendly or informal style is basically how you’d talk to a friend. You would use second person or sometimes first person, and you would use slang, metaphors, jokes and contractions. Just how casual you can be depends on the website. For example, if you were writing for the New York Times style section, your level of casualness would be a little more laced up than if you were writing for BuzzFeed.…

  • workouts for writers
    Business

    How Writers Can Keep Workouts Hot During the Cold Months

    Share this...FacebookGoogle+TwitterLinkedinWith fall comes the impending holiday season filled with extra good cheer (re: calories, carbs, and double portions of dessert). With being a writer, it’s hard enough to stay in shape. According to Schwinn Fitness —  the most respected name in exercise equipment —it is also a perfect time to start setting good habits for indoor exercise that will carry you through New Years resolutions and beyond. Here are a few indoor exercises to try when the days get colder and darker: >> TABATA TABATA TABATA Tabata is a workout done in eight one minute bursts of activity with a 30 second rest in between. Then, you repeat. The exercises…

  • Blogging is a wonderful thing. It has been a huge and influential step in the democratization of our media. It has empowered many to shake off the shackles of wage slavery and go into business for themselves, turning their blogs into a steady source of income. What’s more, a blog can be an extremely potent marketing tool for the nascent entrepreneur. It can humanize their brand by giving them a voice and allow them to share their insights, experience and advice. This not only builds value in their brand but engenders trust in prospects, helping to facilitate conversions. For freelancers it can promote awareness of the services they offer and showcase their talents to prospective clients. Image by Pixabay A blog can raise awareness of an important issue. It can help to promote a charitable cause. It can give a voice to the voiceless and enlightenment to the unenlightened. But in order for your blog to achieve it’s true potential, the right sets of eyes need to get in front of it. Here are some time honored ways in which bloggers of all shapes and sizes can ensure that their voice is heard by those who need to hear it the most. Get to know your SEO If you run a small business for which you blog, it’s likely that you’re familiar (at least in principle) with Search Engine Optimization. This means ensuring that your blog appears as highly on search engine rankings as possible to reach the people who are asking the questions to which you and / or your business provide answers. If you’re blogging to promote your small business or your freelance services, it’s recommended that you liaise with an SEO agency to help you to maximise your impact. However, if you don’t have the resources to do this, there are still a number of ways in which you can improve your SEO such as; Install a plugin like Yoast that will help you to make your writing more SEO friendly. Research your keywords to ensure that they make for maximum engagement. Try to get trusted high authority domains like local businesses and newspapers to backlink to you. Embed internal links throughout your content. Join the community Whatever your chosen niche, whether you’re writing for promotion or passion, it’s highly likely that your blog is aimed at a certain subculture of people who will have their own communities on social media platforms. Join these communities and be a reciprocal member. This means not just using the community to promote your own content but also helping to promote that which others have created. Develop a strategy Many bloggers and businesses alike fail to get the most out of their blogs because they produce content on an ad hoc basis with no strategy behind it. This can prevent them from capitalizing on important opportunities like trending topics. Whatever your reasons for blogging, make sure that you have a clear content strategy that capitalizes on changes in user interest e.g. seasonally themed posts or posts that coincide with key events in your chosen industry. Your voice has the potential to change the world. It’s just a case of making sure that the right people hear it.
    Blogging,  Content and Copywriting

    Your Voice Can Change The World… But Who Can Hear It?

    Share this...FacebookGoogle+TwitterLinkedinBlogging is a wonderful thing. It has been a huge and influential step in the democratization of our media. It has empowered many to shake off the shackles of wage slavery and go into business for themselves, turning their blogs into a steady source of income. What’s more, a blog can be an extremely potent marketing tool for the nascent entrepreneur. It can humanize their brand by giving them a voice and allow them to share their insights, experience and advice. This not only builds value in their brand but engenders trust in prospects, helping to facilitate conversions. For freelancers it can promote awareness of the services they offer…

  • daylight savings time
    Blogging,  Business,  Content and Copywriting

    Lose Daylight Without Losing Your Writing Mojo

    Share this...FacebookGoogle+TwitterLinkedinNeuropsychologist Offers Practical Tips to Prepare for the Clock Change That post-summer sluggishness usually kicks in every October as we head into fall. The temperatures drop and the one thing that makes winter’s rapid approach evident regardless of climate is the loss of daylight. For many writers (and others!), this loss of daylight also leads to a loss of energy, an uptick in short temper and even bouts of depression. So how can we ease into the rapidly approaching winter months? Dr. Sanam Hafeez, an NYC based licenses clinical psychologist and faculty member at the prestigious Columbia University Teachers College, offers practical tips to prepare writers for the clock change.…