Content and Copywriting


freelancer
Starting a business? Here are some tips for getting your computer system up and running. No matter the size, shape or style of your business – whether you are working from home or running a company – you’re going to getting to know the ins and outs of computing a fair bit. Your computer is about to be your new best friend in business. But it can be hard to know your pivot tables from your Facebook and Twitter. There’s a lot going on with apps, software, hardware and of course, the ever evolving presence of the internet and all […]

The Guide To Everything ‘Computer’ In Business!


be funky photo editing 75 comments
I know a lot of you want design your own visuals for your website or social media. If you listen to many website gurus, you may think you need Photoshop to create fantastic images for your content site. Not true! There’s no reason to spend almost $700 on software that will take you months to learn when there are free photo editing tools online that take no skills what so ever. You don’t need to hire a designer to create memes, website images and infographics to make your content go viral, either. Here is everything you need in one list. Free Photo […]

10 Free Design Tools to Create Amazing Website Visuals Your ...


how to remove a stripped screw
Taking photos is a major part of writing my DIY and how-to articles for clients. I decided to share some of my favorites. In just 24 hours this article on removing stripped screws has gotten 1.7 thousand likes and 750 shares! People really have problems with stripped screws! Yes, I took that photo. I’m quite proud of it. I’ve been a gamer since Atari, so I love this photo I took for the article How to keep your video game accessories organized. The light in the photo is just stunning, if I do say so myself. People loved my article on […]

Some DIY and How-to Photos I’m Proud of



How to deal with online trolls 31 comments
How to deal with online trolls without losing your cool. They say that you know you’ve hit the big time when you have haters. No matter how good you are or how eloquent you are, you’re going to have some hateful comments on your website or social media content. It happens. Some people have nothing better to do than to be negative. For example, I wrote an article for CNET about unusual things you can wash in the dishwasher. People got irate, to say the least. I was dumbfounded. It was an article about washing objects like kids toys in […]

What to Do When You Have Haters


how to write a good blog post 14 comments
Here is your step-by-step guide to writing blog posts faster and better than ever before. I’ve been in the game of content marketing for, well, a bunch of years. One thing that I’ve learned well is how to write a blog post and write it quickly. Hey, when you’re getting paid by the post, you learn how to be fast! So, I thought I’d share with my readers my tips for going from an idea to a published post in less than 60 minutes. Got those timers ready? Get ready. Get set. Go! Figure Out Your Topic Don’t know what to […]

Easy Steps to Writing a Blog Post in Just Minutes


using gifs in blog posts 18 comments
Search engines love when you use more than just text in your website content. Plus, media makes your content much more appealing to visitors, which is even more important. You don’t want people to come to your posts, see nothing but boring text and click away! Think creating multimedia content takes too much time? Don’t worry. There are plenty of websites out there that help you make your own GIFs, maps, charts, memes and more for free, in just a few minutes. There are also plenty of sites that let you use their multimedia content on your site. Here are 15 of […]

15 Free Ways to Get Multimedia Content for Blog Posts ...



33 comments
When you write for several different outlets, coming up with a continuous flow of article ideas can be a challenge. When I get stumped, I break out a piece of paper and draw a mind map. Mind maps are a form of brainstorming where you use colors and shapes to stimulate the brain. Here’s how I create article ideas with mind maps: I start by drawing a shape of the thing I want to write about (or just a circle). Right now I need to come up with some art article ideas, so I drew an artist’s palette. I write the […]

Using Mind Maps for Article Ideas


mtv tech writer 26 comments
During the past couple of weeks I have had an enjoyable time working with my new client, MTV. I write articles for them that focuses on tech from and for women. I can be a tech writer for you, too. Here are some clips from my first articles: 11 Reasons Polaroid Is Making a Comeback When we heard that Polaroid is coming out with a digital camera that prints photos, we have to admit, we got a little giddy. Any kid born in the ’80s or ’90s kinda has a soft spot for Polaroid, and is awaiting its domination of photography […]

New Client Shoutout: I’m a Tech Writer for MTV


how to get better page rank on google 27 comments
Ah, hell is not reserved for the afterlife if you are a site owner that’s displeased Google. Hell lies right in your website analytics. One day you’re swimming along with plenty of site visitors pouring in from Google searches and the next day poof they’re gone. I’ve seen this happen time and time again to businesses, especially after the Panda algorithm change. They lose a major amount of traffic and lose their sales. Google doesn’t send everyone to the deepest circle of hell, though. There are six circles reserved for people who displease the Google bots. The seven circles of […]

The Six Circles of Google Hell and How to Pull ...



giving your brand personality 29 comments
If your bounce rates are high and your conversion rate stinks, one thing is pretty clear: your website visitors hate you. Don’t take it personally. It happens to the best of us. You just need to fix the problem and build your branding platform. Ring, Ring, No One’s Answering: Poor Content = Sucky Conversion Rates Your visitors hate you primarily because your content sucks. The number one key to good content is answering your visitor’s needs. Many websites draw in visitors from social media sites with sensational headlines, but then fail to deliver in the content. This is called click-baiting […]

How to Make Your Visitors Love You and Build Your ...


Elance is closing 51 comments
It looks like Elance is closing its doors and evolving into something else.   I know many of my readers use Elance as a way to find freelancers or as a way to find freelance work, so I thought I’d share this email I just received: Hi Alina, I’m writing to share that we will soon wind down the Elance platform and invite you to join the community on Upwork. As we shared earlier this year, the decision to focus on a single platform was difficult but ultimately proved to be the best way to give freelancers access to the greatest […]

Elance is Closing Its Doors


35 comments
Should you have someone ghostwrite content for your site? Here are some pros and cons from my point-of-view as a freelance writer. Pros of Hiring a Ghostwriter You can spend your time doing something else for your business Your blog’s content will always be professional and error-free A ghostwriter can come up with topics or angles you may not think of Cons of Hiring a Ghostwriter You must spend time searching for the perfect ghostwriter You must take the time to explain to the ghostwriter what you want You may select a ghostwriter with poor writing skills Should I Get […]

Pros and Cons of Hiring a Ghostwriter




voice search SEO 26 comments
The other day I was reading Jeff Bullas’ article on the newest SEO trends for 2016 and one thing stood out above all the rest: voice search. I use Google voice search on my mobile phone constantly. I bet you’ve never considered optimizing specifically for voice search. Google and other search engines look for different things when doing voice searches as opposed to a typed search. This can mean some big things for your website. What Voice Searches Look For in Content Remember in English class when you learned the five Ws? If English class was a long time ago […]

Big SEO Change for 2016? Voice Search




how to write better content 79 comments
Here is a  list of my top 10 articles on creating website content that rocks. 22 Ways to Create Fresh Content for Your Site How Do You Create High-Quality Content? Take My 30 Day Content Challenge You’re Thinking Too Much About Keywords The Saga of Bogus SEO and Optimization Tactics How to Edit Your Site Copy: Commas, Quotation Marks and Semicolons New SEO Tips That Will Give Your Site Google Mojo Are You a Sex and the City Writer or a Dragnet Blogger? Spring Clean Your Website and Make it Shine Don’t Create Generic Content Here are some bonus videos […]

15 Tutorials for Creating Amazing Website Content


what is in quality content 1 comment
If you’ve read anything about content marketing lately, you’ve probably seen it: article after article proclaiming that the new SEO tactic is filling your site with content that your readers will love. They are 100% right, but what is high-quality content? You probably think you’ve been posting quality content all along. It may not be stellar, but you think that it does the job, right? The problem is you need to be more than adequate to secure a spot in search engine results. Even more important than SEO, you want people to share your articles and blog posts. You don’t […]

How Do You Create High-Quality Content?


Multitasking at work ruins productivity. 59 comments
Multitasking fails us, big time. It decreases our productivity, lowers our IQs, and shrinks our brains, according to acclaimed researchers and neuroscientists around the world. The solution? A simple yet revolutionary concept: singletasking. Multitasking is Out We are a stressed-out culture of multitaskers. With too much to do in too little time, we fruitlessly attempt to accomplish more by doing several things at once. Here’s a good NPR story about how multitasking is doing us wrong. What would happen if we tried something different? The Alternative to Multitasking Devora Zack, CEO of Only Connect Consulting, Inc., has just released her latest […]

Forget Multitasking! Increase Productivity with These 5 Tips



prevent people from stealing content 65 comments
If you’ve posted content on the web, you’ve probably had your articles stolen and posted on another site. Often, the thief will claim that he wrote the brilliant article you paid for or wrote. The gall of these people! I’ve had it happen to me so many times I can’t count them all. Time to fight back, everybody! There are some ways that you can thwart content thieves and even get their sites shut down. The No Copy Code The No Copy Code keeps people from being able to copy and paste your articles or blogs. Simply copy and paste this code […]

The Big Jerks! How to Deal with Content Theft


content marketing win 93 comments
So you want your site to rise in page rank. You want visitors to truly love your articles and blogs posts. You want them to share everything you post. You want to build a following that boosts your business. Well, don’t just sit there. Let’s get started! Day 1 Today is all about building the foundation. Start by brain dumping every post idea you can think of into a notebook. There are no stupid ideas, but make sure you stay on topic. If your site is about bathroom products don’t write down post ideas that revolve around gardening, for example. […]

Take My 30 Day Content Challenge


google SEO tips 58 comments
There has been a lot of buzz about how social media accounts affect the SEO of a brand’s website. The 2013 Moz Search Ranking Factors study has already concluded that pages with Google+1, Facebook likes, tweets, and comments rank better than sites that don’t. That’s not what I’m out to prove, though. I want to prove that by simply having posts that link to your site on social media search engines will send more traffic your way. In 2014, Matt Cutts said that search engines don’t care about social media, but still, I wondered… Flashback: Posting fresh content isn’t supposed to […]

Does Social Media Affect SEO?



Business tip articles 167 comments
Welcome to this installment of What to Read this Week! I hope you had a great Easter weekend. My kids are too old for egg hunting this year (*sad mama*) so we just stuffed ourselves with candy, ham, rolls, mashed potatoes and Netflix. Let’s jump into these great reads! List Building Supreme I probably don’t need to tell you how important list building is, but to get a great email list you need a good strategy. There’s no lack of strategies out there. Jenna Dalton rounded them all up into a super post: The Ultimate List-Builder’s Resource Guide: 111 Links to […]

Build Your Email List and Please Your Customers: What to ...


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Hey, welcome to this week’s installment of What to Read. Spring has sprung and there is no better time to refresh your website or blog with new content. (You really should be refreshing your content regularly, by the way.) If you haven’t posted in a while, or you just need some great ideas, check out these articles. Blooming Blast of Blog Post Ideas Need a great idea for a blog post? Russ Henneberry has 212 content ideas for you! Check out this post The Ultimate List of Blog Post Ideas. The best part is the infographic, which I have printed out and […]

What to Read this Week: March 23-29 Fresh Content Ideas ...


Do I need a copywriter or a content writer? Is there a difference? I’ve been asked this so many times. In fact, I just saw someone ask this question in a copywriting forum on Facebook. Some writers don’t even know the difference! I’ve written articles about it for other websites, but I thought I should probably lay down the knowledge here, too. Let’s get started. The Difference Between Copywriting and Content Writing…In a Nutshell There’s probably going to be arguments about this. Some people feel that content and copywriting are the same thing, but it really isn’t in my opinion. […]

What’s the Difference Between Copy and Content?