Alina Bradford


About Alina Bradford

I've been a DIY, lifestyle, tech and health writer for almost two decades. Dang, that makes me sound old...Anywhoo, feel free to follow me on Twitter. I'm @alinabradford. Real original handle, huh?


app ideas for your business
There is going to be a point during your startup career when you are going to have to look to other options. This may be to save money, to save time or to save on resources and staffing – all of which come at an extra cost which is hard to cover. When you are first starting out, expenses need to be reigned in in order to hold in reserve for when times get bad (don’t worry; almost everybody has this blip). The solution to this? Outsourcing. Do You Need to Outsource? You don’t actually have to outsource in some cases. […]

The Outsourcing Solution For Startups


small business
Small businesses are becoming more and more popular due to how easy it is to set one up. All you really need is an address, a website, some employees and an idea. Though the idea part can be tricky, the other parts are relatively simple. But, this article will focus on employees. More specifically, we’ll be talking about how you can hire and keep employees, even though you’re just a small at-home business. So whether you’re a blog owner, designer or just a small-time business owner, here are a couple of ways to keep your employees happy. Image Source Advertise […]

How to Keep Small Business Employees Happy


ecommerce tips
Want to boost your sales, drive traffic to your site and engage in a more meaningful way with your customers? The answer is no longer confined to the web. The smart companies are spreading their wings and heading back down to earth. Market leaders in retail such as Amazon, Warby Parker and Bonobos are investing in bricks and mortar and reaping the benefits. There is no reason why service industries, such as my own beloved freelance writing sector, could not follow suit by introducing some physical products into the mix. Image The online virtual high street is crowded and hugely […]

5 Essential Steps To Move Your Ecommerce Enterprise Onto The High Street



business help
From time to time your business may not be as shipshape as you want and need it to be. But just because it isn’t in the condition you want it to be in right now, it doesn’t mean it can’t be in that desired condition in the future. Image source There are a number of ways to get your business in shipshape condition — one way is to ask for help. Accountant The first person you should ask to help you is an accountant. You could bring in an in-house accountant that will help you not only in the present […]

How to Get Your Business Shipshape Again


how to start a virtual business 1 comment
20 years ago, around the time I started my freelance writing business, virtual businesses didn’t exist. Today they make up one of the fastest growing industries in the world. For freelancers, bloggers and entrepreneurs, virtual businesses make starting out easier and more affordable. They can also offer a stepping stone to launching a prosperous and profitable business. That being said, while some people only use virtual businesses as a stepping stone to launch their brick-and-mortar entrepreneurial careers, others are happy to keep their business virtual for the foreseeable future. Virtual businesses are much cheaper to run as there are few overhead […]

The Ins & Outs Of Launching A Virtual Content Creation Service


how to get more clients
Freelancing full time is an interesting gig, as this blog often proves. Not only are you a wordsmith responsible for relevant and interesting posts, but you also have room for flair, provided your piece fits within the requirements of your client. The life of a freelancer can’t be explained by spreadsheets or sales quotas. It’s very much a personal affair, and every freelancer is different. Your home office should follow suit and be functional, yet sport your own stamp of personality that best helps you work. There are many likely office additions that you’ve never considered before, that could make […]

Your Freelance Career Will Benefit From These Brilliant Office Additions



app ideas for your business
There is no denying that owners of retail businesses are often trying to find innovative new ways of enticing customers to their stores. They might come up with some quirky promotions, for example. Or they might hold competitions for people to win a valuable prize if they do something like take a selfie with a particular product. While many of those ideas work to some degree, business leaders are still thinking of better ways to draw more folks into their stores and to ultimately spend money with them. Given that many of us own a smartphone of some description, it […]

4 Retail Business App Ideas to Help Your Business Grow


getting more clients as a freelance writer
  Working from home is the dream for many. No long commute or having to rush out of the door in the morning, no boss micromanaging you or bitchy colleagues to deal with. Instead, you can work from the comfort of your home office, working on your own terms. There are a few different avenues you can take as a writer. Ideally, you will have your fingers in a number of pies, which will give you a more stable and reliable income. Here are a few ventures you could pursue. Blogging If you’re a keen writer, chances are you already […]

How Can I Make Money With My Writing Skill?


good customer service
When you run a small company, it’s essential to be aware of the risks of potential disasters that could put you out of business. It’s hard enough to make a new venture successful in a fiercely competitive marketplace without having to try and recover from setbacks. If you’re a small business owner (freelance writers, I’m looking at you!), here’s everything you need to stay on track. Keeping Your Business Premises Safe You’ve invested blood, sweat and tears and a whole heap of cash. The last thing you want is to lose everything to opportunistic thieves. Whether you run an office […]

Small Business Solutions: Everything You Need to Stay on Track



linkedin
  A job as a freelance writer sounds like the ultimate career. Freelancers, to some extent, are the boss and don’t have to listen to others. Plus, the role is flexible, which allows the average person a healthy work to life balance. Then, there is the fact that you get to work from home while in pajamas drinking a cup of coffee. Of course, there is no sick pay or job security, but that all seems insignificant in the moment. After all, you’re living the dream, right? As a freelancer, you know that everything isn’t always as it seems to […]

How To Get Writing Jobs To Come To You


how to get paid for writing
Working freelance is tough. Not only do you have to keep yourself organised and motivated, but you also have to make sure that you promote and market yourself. If you’ve decided to give up your 9 to 5 job and take up a more flexible freelance life, here are a few tips on how to promote yourself and get good work. Consider The Publications You’re Pitching For First of all, chances are you’re sending off all sorts of pitches to different editors and publications. Don’t do that. It’s important to make sure that you’re sending the right ideas to the right […]

How To Get More Work as a Freelance Writer


As a freelancer, you are no doubt be used to working for yourself, but as your workload starts to grow, you’ll soon have to make the decision to form a company and hire employees to help you out. Transitioning from a freelancer to an entrepreneur might seem like a scary prospect to some people. However, it proves that you have a good head for business and your customers buy from you because you know what you’re doing! If you’re a freelancer and are at the point where you need to become incorporated, you might be wondering how best to transition to […]

Transitioning From Freelancer To Entrepreneur



pretty home office
There’s a lot to be said for entrepreneurship. A lot has been said, most of extolling the many admirable traits of those who dedicate their life to challenging themselves and pushing the world in any large or small way. Yet while there are many great reasons why going at it alone is worthwhile, there are a number of lesser talked about pitfalls than budding Richard Branson’s should be aware. Here are four of them and some guidance on how they can be overcome. Source: Pexels.com It’s Hard Work We’re hoping it won’t come as any great shock to you that being […]

4 Pitfalls of Being An Entrepreneur…and How to Overcome Them


freelance life balance
There is no doubt about it; being a freelancer is stressful. You have no job security and you have to constantly be on your toes just to make enough money to stay afloat. However, there are good things about being a freelance worker too. For example, when you work for yourself, you can run your own schedule and make your own decisions. You don’t have to be subservient to someone else. That can only be positive, but if the pressures and stress of freelance life are getting you down, here’s how to beat them and get back on track. Closely […]

Freelance Pressures Getting You Down? Here’s How to Change That


branding your business
Freelancing as a writer is a completely valid way of working and can make a fulfilling lifelong career, especially for those who don’t like the constraints of more traditional setups. However, there’s no doubt that freelancers face some resistance from clients who might otherwise jump at their services. The trick might be to frame yourself as a professional business, rather than a professional individual. Link Brand Like a Pro The first thing to do is to make sure that no part of your branding says anything about you besides “professional.” When you’re working on all your marketing content by yourself, […]

From Tiny Freelancer To Professional Outfit



57 comments
I frequent many writers’ forums. I like to lurk, absorbing the knowledge that my peers type about companies and publishers. Recently, though, I stumbled upon a thread full of angry writers. The writers all freelanced for a publication that I wrote for, as well. The publication had decided to essentially put all freelance projects on hold while they sorted out financial issues. I understood and was patiently waiting to hear if I would get to work with them again. The group of writers in this thread didn’t feel the same. Many threatened the company with a smear campaign. Others posted […]

Tip for New Writers: Successful Writers Don’t Burn Bridges


So, you’re looking for a career that allows you to make the most of your way with words. There are lots of options out there. Some of them might seem unrealistic or unattainable to you, but it’s important not to rule things out when you’re choosing the career that’s going to be best for you. It’s much more important to just focus on what you’re good at and what you’re capable of achieving. You don’t have to settle for second best or take on a job that you don’t find fulfilling. Below, you’ll find plenty of information on some of […]

How to Make Writing your Career


how to sell an ebook
Don’t set your expectations too high if it is your first time to publish an ebook. At the same time, you should do everything possible to create a quality e-book and advertise it to a lot of people. The key to success is creating quality content. Make sure your ebook is unique. Inject a lot of personal stories and learning. The next step is to edit the content. Try going through the pages over and over again, even backwards. Make sure there are no spelling or grammar errors. These minor details could affect your reputation. Instead of buying your next […]

10 Powerful Tips to Write and Sell Your First eBook



Photo Credit There is no doubt that setting up a business is an extremely challenging prospect for anyone. That’s why it’s so important that you keep it protected from any potential disasters that may occur. The last thing that you want to happen is that you invest a great deal of time and money into developing your business, only for it to suddenly go up in smoke. When it comes to protecting your company from disaster, there are a few things that you can do to make sure you are in the best position possible. Put a Disaster Plan in […]

Warning…Make Sure Your Business is Disaster-Proof


freelancer office
When you’re a freelancer, it’s likely you will make a room in your home your working quarters. After all, you are likely to be a lot more productive with a home office. You can shut off the outside world and get on with your work. When people are creating their home office, they can often make mistakes which can affect your working life. In fact, here are some home office errors that freelancers need to avoid. Pexels Picking a room which has little light A lot of people choose a particular room because it has the most privacy. After all, you need […]

Freelancers Need To Avoid These Home Office Errors


Most of the fear in life comes from a fear of the unknown. People who don’t drive, for instance, may be scared to venture onto the open roads as they don’t understand how they work. We are scared of the dark because we don’t know what is going on, as we can’t see – we can’t get that visual information as our eyes won’t work that well in the dark, they send nothing to our brain, so our brain can conjure up all sorts of things. We don’t like what we don’t know, and that can make us afraid. We […]

Data – The Foundation For Your Future In Business



branding your business
Many modern businesses depend on online marketing methods to drive sales and get the cash registers ringing. Whether you’re launching a startup, you’re branching into e-commerce, or you’re keen to generate more interest online, it pays to come up with an online marketing strategy that works. So, what do you need to be successful? Here are some handy hints that may help you answer this question. Branding Branding isn’t just about catching somebody’s eye when they walk into a shop. It’s also about giving them more information about the product, making them think about who you are and what you […]

Brand New: How to Start Online Marketing Your Business


networking as a freelance writer 55 comments
Looking for a freelance writing job? Try these sites. Freelance Writing Job Boards Write Jobs (Freelance Job Board) Freelance Writing Gigs Online Writing Jobs Absolute Write Networking and Sharing Leads Forum Absolute Write Paying Jobs Forum Places for Writers Freelance Writing.com ProBlogger Sites that Hire Writers and/or Pay for Articles  Contena Scripted Writers Access Skyword About.com Blue Glass / Copy Press BlogMutt DotWriter Listverse Curbly Want to become a freelance writer or hone the skills you already have? Join my Master Class.

18 Places to Find Freelance Writing Jobs


Be a Niche Spy: How to Write Authoritative Copy For Niche Clients http://alinabradford.com/sell-writing-niche-clients #copywriting #contentmarketing
Freelance writers, particularly when they’re just starting out, will often take any paying clients that happen to come along. This means that occasionally you’ll need to write for a business that occupies an extremely narrow niche, that you have very little experience with. Obviously, this makes writing consistently high-quality content a little harder than it would be with more conventional clients. Here’s some of the best advice for writing for these niche clients… Educate Yourself Source: Pixabay If you want your work for a niche client to be as fitting and effective as possible, you need to strive to make […]

Be a Niche Spy: How to Write Authoritative Copy For Niche Clients



awesome website content
Photo: Pixabay It is estimated that there are 1.18 billion websites online right now. 152 million of those sites are blogs and over four million posts are written each day for them. The problem is, there are only so many internet users (it is thought that as of 2015, there were 3.2 billion people using the internet). Getting your site noticed when it is literally one in a billion is quite difficult. Making money from your site is even tougher. One of the important things if you want a successful, profitable site is to take advantage of online marketing. Things like […]

15 Ways to Get Visitors to Stay on Your Site Longer


blogging tips to drive traffic
If you’ve spent time constructing, researching, and writing a blog post that you think is worthy of people’s attention, it can be a bit dispiriting when you review the stats of how many people engaged with it only to discover hardly anyone visited your site in the first place. Don’t take it to heart – it has nothing (OK, a little) to do with the quality of your writing or how interesting your subject was. By making a few simple changes to how you handle your blog, you can get the readers you crave. Source: Pexels.com A Blog is About […]

4 Steps to Make Sure Your Blog Is Read


freelance financing
Picture Source Being a successful freelancer is about far more than finding clients or even offering a consistent service while operating on a solo basis or as part of a small team. Being a successful freelancer depends on the money involved with your solo business, at the end of the day. Given that you’re the glue which holds everything together and keeps the money pouring in or pouring out, it’s up to you to maintain control of all financial elements involved with your freelance business and ensure that you remain in the green. Rather than solely focusing on profits and […]

Clever Financing Whilst You’re Freelancing



how to become a better freelance writer
One of the great things about the modern world of business is that many entrepreneurs are able to start their companies from home. Operating from a residential address offers many benefits. Not least due to the reduced overheads and pressure for fast results. However, most successful startups will eventually reach a point where they’ve outgrown the home office. It’s time to leave home. Transporting your venture from the home to a commercial property is a big step to take that brings several risks. Therefore, it’s imperative that you do so in the most appropriate fashion. Follow these five simple tricks […]

Leaving Home: Taking Your Small Business to a Commercial Venue


investing profits from a freelance business
  credit It can be tricky to reach a point as a freelancer where you are actually bringing in more money than you need to survive. But once you get there, a whole world of opportunity opens up for you. And where you put your money can make a huge difference to your lifestyle now and long into the future. Let’s take a look at some of the investments savvy freelancers make – and why you should consider them, too. Invest in Hired Help Here’s the biggest problem with freelancing – you have to do everything yourself. There’s marketing, accounting, […]

What Are The Best Ways To Invest Your Freelance Profits?


Business cards for freelance writers
As a freelancer, your biggest concern is finding clients. If you don’t have any clients, then you won’t make any money. The thing is, how do you go about impressing potential clients and getting them to believe in you? Well, you have to use these three simple tricks, that’s how! (pixabay: http://bit.ly/2o2CUNW) Create A Portfolio Of Your Work If any of you have acquired freelance work before, then you should know the one thing that every potential client wants to know before they hire you; how good is your work? After all, why would someone hire you if they have […]

Use These 3 Simple Tricks To Impress Potential Freelance Clients